Friday, June 30, 2006


10 WAYS TO MAKE PEOPLE CLICK

1. Use reverse psychology on your banner ads. You could tell people not to click on your banner ad. Forexample "Don't Click Here If You Are Comfortable With Your Looks"

2. Make your banner ad words as attractive as possible. Use words like ultimate, powerful, sizzling,hot, etc. Your words should relate and highlight your total offer.

3. Offer a discount offer on your banner ad. Peopleare always looking for good deals. You could offer a percentage discount, dollar discount, buy one get one free discount, etc.

4. Use a testimonial on your banner ad. This'll givepeople proof they aren't wasting their time clickingon your banner ad. The testimonial should includeenough information so they understand the offer.

5. You could have a famous and respectable person on your banner ad representing your product, website or service. People will click because they'll trust them over you.

6. Use a strong guarantee on your banner ad. You could include the guarantee as a headline for your offer. It could read double or triple your money back guarantee, lifetime your money back guarantee, etc.

7. Tell people to click on your banner ad. Newbies to the internet may net even know they can click on banners. Just having the phrase "click here" on your banner will increase your clickthroughs.

8. You could advertise a trial or sample offer. This will tell people there is no risk or obligation if they click on your banner ad and try out your product or service.

9. Tell people the major benefit of your product, website or service on your banner ad. It could be benefits like make money, lose weight, increase energy, savemoney, save time, etc.

10. You could advertise a free offer on your bannerad. People love free stuff. The freebie should relate to your target audience. If the freebie is attractive to them they will click.
Quote of the Day:
"Reading is to the mind what exercise is to the body"
Sir Richard Steele
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Thursday, June 29, 2006


10 WAYS TO KEEP YOUR PROFITS ROLLING

1. Give people a free online utility. When you offer a utility that can solve a person's problem, peoplewill definitely visit your web site.

2. Offer a free affiliate/reseller program. When you offer people a free opportunity to make money they will line up to visit your web site.

3. Supply news stories related to your site. People want current news on the topics they are interested in. You could also include new "how to" articles.

4. Offer your visitors a free community. People liketo have a place were they can have discussions withothers on a particular subject.

5. Make people feel safe when they order. Explain to them you won't sell their e-mail address and all their personal information will be kept confidential.

6. Offer free samples or trials of your product. This will let people experience your product and attract people to your web site.

7. Make your ad copy attractive. Your ad should lists benefits before the features. Include guarantees and testimonials in your ad.

8. Remind people to come back and visit your site.They usually don't purchase the first time. The moretimes they visit, the greater the chance they'll buy.

9. Let people know anything about your business history.
They'll feel more comfortable if they know who they are buying from.

10. Give people as many ordering options. Acceptcredit cards, checks, money orders, and other forms of electronic payments.

Quote of the Day:
"We can get over being poor, but it takes longer to get over being ignorant."
Jane Sequichie Hifler


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Tuesday, June 27, 2006


10 WAYS TO JUMP START YOUR PROFITS



1.
Offer to write exclusive articles (that means you only submit them to one place) for high traffic websites in exchange for a link back to your site.


2.
Create a positive online image. Tell your visitorsabout fundraisers you have sponsored or that youdonate a part of your profits to charity.


3.
Improve your customer service on a regularbasis. Try out new technologies that make it easierto communicate with your customers over the net.


4.
Ask your customers what they would like to seeoffered by your business in the future. This type ofinformation can boost your sales.


5.
Make sure your web host isn't losing your sales.If you get an e-mail from someone that told you thatthey couldn't access your site, it might be your host.


6.
Allow your visitors experience to be an enjoyableone at your web site. Provide easy navigation, goodcontent, fast loading graphics, search options, etc.


7.
Keep changing or adding freebies to your website. If people see the same freebie in your ads theywill say to themselves, "been there done that".


8.
Add a directory to your web site. When visitorssubmit their web site, e-mail them confirming theirlink has been added and remind them to revisit.


9.
Organize your marketing and advertising into aplan. Create a list of daily, weekly, monthly and allother future promotional plans.


10.
Trade links only with web sites that your targetaudience or yourself would visit. They should offertheir visitors valuable content or freebies.


Quote of the Day
"If you want to increase your success rate, double your failure rate."
Thomas Watson, Sr., founder of IBM
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Monday, June 26, 2006


10 WAYS TO DEFEAT YOUR COMPETITION

1. Offer free original content. It's important to giveyour visitors information they can't find anywhereelse. If you're the only source, they'll visit your site.

2. Give people free software. Most people like tofind good deals on software for their computers. Ifthe software is free, that is even better.

3. Hold free contests or sweepstakes. Most peoplelike to win things. If you can fulfill that need, peoplewill stop by to visit.

4. Provide a free web directory. Create a directoryof web sites on a popular topic that will attract yourtarget audience.

5. Offer a free e-zine. Most people love to get freeinformation that's e-mailed to them regularly. Thissaves them time and money.

6. Make your web site look professional. You wantto have your own domain name, easy navigation,attractive graphics, etc.

7. Let people read your ad before they get to yourfreebie. When you use free stuff to lure people toyour web site list it below your ad copy.

8. Attract the target audience that would buy yourproduct or service. A simple way to do this is tosurvey your existing customers.

9. Test and improve your ad copy. There are manypeople who write an ad and never change it. Makesure you get the highest possible response rate.

10. Give people an urgency so they buy now. Manypeople are interested in your product but they putoff buying it until later and eventually forget about it.

Quote of the Day:
"Never let formal education get in the way of your learning."
Mark Twain
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Sunday, June 25, 2006


10 KILLER PROFIT BOOSTERS




1. Gain an advantage over your competition. Youshould find one benefit your competition doesn'toffer and use it as your main selling point.


2. Design your e-zine so it creates multiple freeadvertising streams. Ask readers to forward it topeople they know, offer ad trades, etc.


3. Allow your visitors to subscribe to an updatee-zine. Anytime you make changes to your website they can receive an informative e-mail.


4. Focus your articles on information the targetedreaders and e-zine publishers want. They will getpublished more often, which means free publicity.


5. Use problems to attract online traffic. Find acommon online problem and use your web siteto solve it. People will visit and see your ads.


6. Have an informative FAQ page at your web site.Anticipate questions your prospects or visitorsmay have; this will help improve your sales ratio.


7. Improve your negotiation skills. This'll improveyour business because you're always negotiating adswaps, supply prices, joint ventures, wages, etc.


8. Beat your competition by giving away a similarproduct or service that they charge for. It couldbe add on products, warranties, servicing, etc.


9. Build a larger online community by giving yourvisitors bonuses for participating on your messageboards or chat rooms. Try free products, ads, etc.


10. Instead of starting an affiliate program, starta referral program. Give people discounts and freeproducts for referring people to your site.


Quote of the Day :
"Practice is the best instruction of them all."
Publilius Syrus



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